Looks as if the great previous days of Indian style are again… after greater than a decade-and-a-half, Lakme Trend Week (LFW) and the Trend Design Council of India (FDCI) will current a joint style week scheduled to happen from 16-21 March 2021.
The Phygital Trend Week ushers in an period of positivity to drive development within the trade within the post-pandemic world. Leaders of the trade — FDCI, Lakme and RISE Worldwide make historical past with this occasion, kickstarting of an period of efficient co-operation and significant initiatives.
Combining forces Lakme Trend Week collectively organised by Lakme & RISE Worldwide (previously IMG Reliance) and FDCI will current a joint schedule this season at LFW. The occasion can have a particular “unity emblem” designed to mark this event.
The occasion will characteristic the most effective of curation and designers from Delhi, Mumbai and throughout India. FDCI & LFW will collectively current the Opening Present on 16th March and can culminate with the Lakme Absolute Grand Finale on 21st March. The occasion will even characteristic expertise discovery programme GenNext for designers in addition to promote modelling expertise by way of FDCI’s #GetNoticed Mannequin Hunt apart from different improvements. Each FDCI and LFW will proceed their purchaser programmes launched final season as properly.
Sunil Sethi, Chairman FDCI commented: “The Trend Design Council of India for many years has tirelessly labored to make the design trade lead from the entrance and depart a worldwide footprint. The pandemic has darkened the clouds, this can add a silver lining to the enterprise of style and assist sharpen the wants of the fast-changing world. Lakme, RISE Worldwide and FDCI will now have a shared goal and belonging as we each reinvent the wheel in unsure occasions. We’re delighted to current this style week collectively.”
Ashwath Swaminathan, Head of Improvements at Lakme stated: “Our affiliation with the Indian style trade runs deep as Lakme has been a key driver of its development for the previous 20 years. We stay up for this partnership opening up new avenues of development for all stakeholders. We proceed to stay true to the pillars of the Lakme Trend week that are discoverability, sustainability and talkability as we current the most effective in Indian style & magnificence this season to a worldwide viewers.”
Jaspreet Chandok, Head – Way of life Companies at RISE Worldwide stated: “RISE Worldwide’s final purpose is the event of eco-systems that we function in and we really feel this partnership will assist elevate the style trade to new heights. We’re glad to companion with the FDCI and stay up for collectively current Lakme Trend Week this season, as we RISE as one.”
LFW in partnership with FDCI will launch the schedule shortly.